When seeking out branding inspiration, Twitter is a good place to start. Celebrities and PR pros alike are using this platform to … Below, seven communications executives from Forbes Communications Council share the PR-related accounts that they …
Twitter’s ad revenue shrinks in bleak Q4
While Twitter’s growth has seemed particularly slow over the past fiscal year, an actual decline in ad revenue underscores a more desperate state for the social media company than some might have predicted.
These Wharton professors studied the impact of Twitter during the presidential election
The recent study published by Marketing professors Ron Berman and Robert Meyer analyzed Twitter as a “real-time micro-blogging platform” and found that entertaining or sensational posts wash out more substantive tweets.
The Daily Pennsylvanian | These Wharton professors studied the …
Twitter was recently studied as a political actor in “Make America Tweet Again: A Dynamic Analysis of Micro-blogging During the 2016 U.S.
50 Amazing Social Media Marketing Ideas, Strategies & Tips
… media marketing strategy for your business. Have no fear – I’ve put together 50 amazing social media marketing ideas, strategies & tips to help you put together a successful social media marketing plan. I’ll cover 10 takeaways each for Facebook …
How You Can (And Should) Spend Less Time On Twitter
Culturally, I don’t think any of us can ignore the impact it’s having in politics and media. It’s not going away anytime soon, and using Twitter for specific marketing and business objectives makes sense. Unfortunately, I see many marketers struggling …
50 Amazing Social Media Marketing Ideas, Strategies & Tips
… media marketing strategy for your business. Have no fear – I’ve put together 50 amazing social media marketing ideas, strategies & tips to help you put together a successful social media marketing plan. I’ll cover 10 takeaways each for Facebook …
50 Amazing Social Media Marketing Ideas, Strategies & Tips
… media marketing strategy for your business. Have no fear – I’ve put together 50 amazing social media marketing ideas, strategies & tips to help you put together a successful social media marketing plan. I’ll cover 10 takeaways each for Facebook …
How You Can (And Should) Spend Less Time On Twitter
Culturally, I don’t think any of us can ignore the impact it’s having in politics and media. It’s not going away anytime soon, and using Twitter for specific marketing and business objectives makes sense. Unfortunately, I see many marketers struggling …
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50 Amazing Social Media Marketing Ideas, Strategies & Tips
… media marketing strategy for your business. Have no fear – I’ve put together 50 amazing social media marketing ideas, strategies & tips to help you put together a successful social media marketing plan. I’ll cover 10 takeaways each for Facebook …
50 Amazing Social Media Marketing Ideas, Strategies & Tips
If it is, you know how hard it can be to keep up with all of the latest news from the different social platforms. Things changing constantly can make it difficult to craft …
Twitter removes Amber Harrison tweets as legal battle with Seven escalates
Twitter has removed a series of posts by the former lover of Seven West Media boss Tim Worner after she flouted a court order preventing her revealing embarrassing details about the affair.
‘Digital Sense’ Is Marketing 101 For Digital Marketers Who Don’t Know It All
She knows that Twitter is a different thing than Facebook, and marketing that works on one doesn’t on the other.
‘Digital Sense’ Is Marketing 101 For Digital Marketers Who Don’t Know It All
She knows that Twitter is a different thing than Facebook, and marketing that works on one doesn’t on the other.
Twitter plans to double down on live video this year
Speaking at the Goldman Sachs Technology and Internet Conference last week, Noto pointed to the success of Twitter’s live Grammy Awards preshow, which attracted 5.1 million viewers – a larger audience than any NFL game shown on the platform and the …
‘Digital Sense’ Is Marketing 101 For Digital Marketers Who Don’t Know It All
She knows that Twitter is a different thing than Facebook, and marketing that works on one doesn’t on the other.
50 Amazing Social Media Marketing Ideas, Strategies & Tips
… media marketing strategy for your business. Have no fear – I’ve put together 50 amazing social media marketing ideas, strategies & tips to help you put together a successful social media marketing plan. I’ll cover 10 takeaways each for Facebook …
Berklee is not UC Berkeley — but Twitter didn’t care
There were so many tweets with the school’s Twitter handle, @BerkleeCollege, that Taravella, Berklee’s digital marketing manager, lost count. “Each day when I go in and check the Twitter notifications, we don’t typically see that much engagement,” said …
Kerry Stokes, Jeff Kennett ‘descended into welter of accusations’
After the television network took out an urgent gag order against Ms Harrison, Mr Kennett engaged in a Twitter fight with Ms Harrison, stating: “stealing from your employer is unacceptable” and “what we do not like is you releasing commercial documents …
Twitter Advertiser Index: Oppo, YouTube, Hyundai, SBI and Lenovo
Marketing · Advertising · Digital · Media · Business of Brands · The Pitch Report · The People Report · Bawdy Copy; More.
Republican CNN Pundit Goes After Trump’s Son-in-Law on Twitter: ‘Little Jared’
CNN contributor Ana Navarro, a Republican strategist who voted for Hillary Clinton in the 2016 presidential election, belittled President Donald Trump’s son-in-law, Jared Kushner, on Twitter on Friday after Kushner complained about her criticizing …
Kerry Stokes, Jeff Kennett ‘descended into welter of accusations’
After the television network took out an urgent gag order against Ms Harrison, Mr Kennett engaged in a Twitter fight with Ms Harrison, stating: “stealing from your employer is unacceptable” and “what we do not like is you releasing commercial documents …
Twitter’s Custom Profiles signal when DMs with brands’ bots are handed to a human
For all the talk of artificial intelligence, chat bots aren’t that smart. Brands are increasingly automating their customer services channels on social networks like Twitter and Facebook Messenger, but brands’ bots can’t handle all customers’ inquiries …
Oreo sponsors first Oscars live streaming party, launches cookies into space
The two promotions are the latest examples of Oreo’s dedication to innovative, digital-first marketing efforts. Live streaming companion shows to … If IMDb’s viewing party is a hit – and it very well might be given the high turnout for Twitter’s …
Report: Snapchat IPO presentation gets chilly London reception
Despite the questions, at least one fund manager told Bloomberg the trip to London – something neither Facebook nor Twitter did prior to their IPOs – was appreciated. The roadshow returned to New York yesterday with a presentation … News of how …
Still Doing Your own Marketing? 6 Statistics Your Small Business Needs to Know
Is your business everywhere on social media that your potential customers are? 94% of B2B marketers use LinkedIn as part of their marketing strategy. Other popular social platforms include Twitter (87%), Facebook (84%), YouTube (74%) and Google+ (62%) …
The BBC Is Using a Fake Account to Troll Feminists on Twitter
The BBC has become an unlikely scourge of online feminists, publishing provocative tweets from a fake account to provoke their outrage.
Government workers fight Trump on his own turf — Twitter | CIO
When government employees decided to fight back against the Trump administration’s crackdown on scientific research, they took to Trump’s favorite and most …
Government workers fight Trump on his own turf — Twitter
David Berkowitz, chief strategy officer at marketing tech company Sysomos, says it’s important to note that these accounts have not been verified because that’s part of the allure, but that lack of authenticity could also be used as a sort of bait and …
Report: Snapchat IPO presentation gets chilly London reception
Despite the questions, at least one fund manager told Bloomberg the trip to London – something neither Facebook nor Twitter did prior to their IPOs – was appreciated. The roadshow returned to New York yesterday with a presentation … News of how …
Twitter Advertiser Index: Oppo, YouTube, Hyundai, SBI and Lenovo
Marketing · Advertising · Digital · Media · Business of Brands · The Pitch Report · The People Report · Bawdy Copy; More.
How to Boost Your Conversion Rates with Twitter
But some of the more overlooked uses for social media for marketing are lead generation, lead nurturing and for boosting your conversion rates.
Olympics, smartphones push Twitter revenue up 30 pct in Brazil
“Brazil is a motor of growth for Twitter, both in users and in revenue,” said Fiamma Zarife in a recent interview.
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China’s Twitter-like Weibo reports strong 2016 revenue growth
Chinese social media giant Sina Weibo reported strong revenue growth in 2016 thanks to booming advertising and marketing demand.
Marketing your carwash through social media
… living providing just such a service, you’ve got to get your name out there in front of people. In this day and age, that means courting social media – but how exactly does one make a carwash service stand out on Facebook, Twitter and other social …
Ad Revenues at China’s Weibo Jumped 42% in 2016
China’s Weibo microblogging service has been making a comeback, as witnessed by its 2016 annual results. The platform’s efforts on video content and live streaming helped boost 2016 ad and marketing revenue by 42%. Weibo is China’s answer to Twitter …
How Brands Can Still Win the Oscars Without a $2 Million TV Spot
Twitter and Snapchat are real-time platforms where brands should focus on the day of and days following awards programs to tap into conversations.
Why Former Tech Execs Are Leaving Google And Twitter To Start Health Care Companies
Despite the challenges, a small but growing group of former technologists from companies like Google and Twitter are in it for the long haul.
Disney, Facebook, Twitter, Google give tough job interview questions, Glassdoor says
Uber requested that an applicant “Write an equation to optimize the marketing spend between Facebook and Twitter campaigns.
Twitter tries to humanize customer service interactions
Twitter is rolling out Custom Profiles that indicate when a direct message is coming from a person rather than a brand’s chatbot, as reported by VentureBeat and Marketing Land. For verified brand accounts, direct messages from the brand can be …
How Repurposing Content Can Maximize Your Startup’s Marketing Strategy
I get the best results from Twitter. With a link to my post on Twitter (TWTR), I can grab the attention of an immediate 1000 people who will visit my blog and read the article.
How Repurposing Content Can Maximize Your Startup’s Marketing …
Equities.com is an advanced financial information center and next-generation communication platform that connects self-directed investors with startup and …
Twitter’s Revenue In Brazil Up 30% Thanks To Olympics, Smartphones
An increased interest in real-time marketing was seen around the Olympics, which was hosted by Rio de Janeiro in August and brought new clients to the micro-blogging site.
Phillauri song Whats Up: Anushka Sharma and Mika Singh chat on Twitter and release the wedding song of 2017!
Diljit Dosanjh also shared the announcement on his Twitter handle. Today upon the release of the song WhatsUp Diljit Dosanjh tweeted, “First wedding song of the season with Shashi!
How to Measure LinkedIn Organic Activity
However, business-to-business (B2B) marketers rely on social media for demand generation as much as for brand awareness, with Twitter and LinkedIn acting as our primary channels. Unfortunately, LinkedIn has been limited in its analytics features for …
Report: Twitter Sees 30% Growth In Brazil in 2016
“Brazil is a motor of growth for Twitter, both in users and in revenue,” Zarife said in a recent Reuters interview. The executive said interest in real-time marketing content centered on the 2016 Summer Olympics in Rio drew new clients to Twitter. Also …
Twitter, PBS team up to live-stream Donald Trump’s Congress address
Marketing · Advertising · Digital · Media · Business of Brands · The Pitch Report · The People Report · Bawdy Copy; More.
How to Measure LinkedIn Organic Activity
However, business-to-business (B2B) marketers rely on social media for demand generation as much as for brand awareness, with Twitter and LinkedIn acting as our primary channels. Unfortunately, LinkedIn has been limited in its analytics features for …
8 ways to use Twitter for your business
Marketing your business on Twitter doesn’t have to be a ‘one-man’ or ‘one-department’ effort; you should try to get your co-workers involved in the process.
Twitter, PBS team up to live-stream Donald Trump’s Congress address
Marketing · Advertising · Digital · Media · Business of Brands · The Pitch Report · The People Report · Bawdy Copy; More.
