If you doubt the value of SMS text message marketing, you should ponder this statistic: 95 percent of your customers who have opted into your text messaging program open (and read) your mobile messages within three minutes of receiving it.
How B2B Marketers Can Connect Offline and Online Marketing
Social media offers a huge opportunity for B2B marketers to connect with their existing database of customers, partners and/or vendors to create awareness and build relationships online.
15 St. Patrick’s Day Marketing Ideas
With St. Patrick’s Day quickly approaching, your business has an opportunity to capitalize on some festive holiday marketing. Whether it’s promoting St. Patty’s Day facts on social media or hosting an event at your bar or restaurant, there are plenty …
FDA says PTC’s marketing application insufficient
Feb 23 The U.S. Food and Drug Administration said PTC Therapeutics Inc’s marketing application for its muscle disorder drug was not sufficient to merit review.
Why The Content Marketing Paradox Is Crushing Your Brand (And How To Avoid It)
Collectively, this analysis included 50 million pieces of content across six digital marketing channels – Facebook, Twitter, Instagram, Pinterest, LinkedIn, and blogs – with a combined total of 75.7 billion interactions. Take a look at the overall …
#MakePEIaTVShow Twitter game showcases Island humour
Move over Road to Avonlea – Twitter users have hundreds of new ideas for P.E.I.-inspired TV show titles, thanks to the #MakePEIaTVShow hashtag.
Dubai tech firm launches Twitter auto-reply ‘toolkit’
“Companies can activate #Contact or #Deals enabling them to send instant information about the company or latest offers, to Twitter users who interact with them on this platform,” said Simon Hudson, Brndstr’s founder and chief. The start-up company is …
Pocket Wants You To Read Ads Later Too
The problem is that there are few high quality places to continuously promote this content marketing. That’s because every content app’s feeds move so fast.
JPMorgan is spending millions on millennials
In a presentation Tuesday, Gordon Smith, chief executive for consumer and community banking at the bank, explained how the bank is reaching 18 to 35 year old customers.
Van Cynical Mailbag: When Will We See Tiger Woods Next?
Hey Van Cynical, Why do the TV commentators fuss about the Bear Trap, which was golf course marketing, and not created by competition?http://rock.ly/tgd93