Feb 9, 2016 in Culture: Wiz and Kanye Twitter feud: real or marketing ploy

West came out with over 15 tweets bashing Khalifa’s music, his former wife Amber Rose—who also dated Kanye West before Khalifa married her—and the rapper’s style.

Twitter Creates Trust & Safety Council to Safeguard Site

“On Twitter, every voice has the power to shape the world. We see this power every day, from activists who use Twitter to mobilize citizens to content creators who use Twitter to shape opinion.” That’s Twitter’s opening in a blog post describing its …

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Twitter increases number of advertisers 90% year-over-year

In the earnings call, CFO Anthony Noto pointed out that Twitter increased the number of advertisers on the platform 90% year-over-year, reaching 130,000.

Facebook Delivered Triple The Engagement Over Twitter For Branded Content In 2015 [Report]

Looking at content marketing trends from last year, digital marketing solutions provider TrackMaven found that brands experienced three times the engagement levels for content shared on Facebook compared to content posted on Twitter. In its “The …

Twitter Rolls Out GIF Search For iOS, Android And The Web

Twitter is rolling out GIF search across the platform, the company announced today. Taking a cue from the Facebook playbook, where GIF search has been tremendously successful in its in-app messaging, the microblogging website is launching an initiative …

All was quiet on Instagram and Twitter for New York Fashion Week

Twitter bird white blue DigiDay reports “Fashion week conversation reached 660 million people on Twitter and Instagram Feb. 11-18, according to social media marketing platform Pixlee. Sounds like a big number. But compare that to September’s fashion …

Rush of Women’s Sites Gives Marketers a Wealth of Choices

(They joined TheSkimm, a three-and-a-half-year-old newsletter that Oprah Winfrey has enthused about on Twitter.) There have been new digital properties.

Can Sandy Hook Families Hold the Gun Industry Accountable?

While that law has stopped many similar cases from going forward, the Sandy Hook families are trying a novel legal approach that centers on a violation of Connecticut state law against dangerous and deceptive marketing as well as the “negligent …

What Google and Twitter Can Tell Us About 2016

“When there’s a lot of information, this sort of who’s winning, who’s losing narrative is a … cue to who I should pay attention to,” Shannon McGregor, a researcher at the University of Texas’ Twitter Research Group, told TIME. “So in some … This is …

Learning to love reading

Imagination Library will have been in Central Minnesota for 11 years in April, and last April the program gave out its one-millionth book, said Jessica Johnson, marketing and communications manager. Johnson said the Imagination library is one of United …

February 22nd, 2016 by