AdBlock Plus splits consumer opinion after launching platform to ‘sell ads’

And over the past 24 hours, around 600 Brits have taken to social media to discuss the announcement, with it trending at the top of Twitter at various points yesterday (13 September). In the 24 hours following the announcement, social media firm …

Will NFL fans watch football on Twitter?

“Live events and live sports, specifically, are one of the last bastions of linear TV,” said Craig McAnsh, chief marketing officer for experience marketing company Infrared. “It’s one of the few reasons that people actually have to watch something at a …

The Truth About Social Media Marketing Budgets

It was revealed that a number of businesses pay an average of roughly $1000 and $2500 monthly to reorganize and revamp an existing Twitter account. To set up and operate a Facebook marketing account, PR agencies collect, on average, a monthly fee of …

Twitter Facing Crucial Ad Test With Live Stream Of Jets-Bills On Thursday Night

Thursday’s Jets-Bills game is a “crucial test” for Twitter, as the platform will ” show the live CBS feed on its mobile app and website, along with running commentary of tweets and commercials from brands such as Budweiser and Bank of America …

http://rock.ly/n56gk

Twitter will roll out expanded tweets on September 19

Twitter is finally instating changes to the 140 character cap on its tweets next Monday, Sept. 19, The Verge reports, a development that the social media giant first hinted at in May.

Will NFL fans watch football on Twitter?

“Live events and live sports, specifically, are one of the last bastions of linear TV,” said Craig McAnsh, chief marketing officer for experience marketing company Infrared. “It’s one of the few reasons that people actually have to watch something at a …

Game Time For Twitter: Jack Dorsey’s Big Bet On Live Events | Fast …

Can the company’s move to stream major events right inside its app, including Thursday night NFL games, woo the masses?

Will NFL fans watch football on Twitter? – Marketplace

Todd Gurley #30 of the Los Angeles Rams rushes against the San Francisco 49ers during their NFL game at Levi’s Stadium on Monday in Santa Clara, …

China’s iPinYou Enters US Market in Partnership with Twitter-Owned MoPub

Bit by bit, China’s investors are snapping up startups in the US marketing technology (MarTech) industry. There was last month’s $900 acquisition of Media.

Jack Dorsey explained why Elon Musk has one of the best Twitter accounts

Speaking at the Dmexco digital marketing trade show in Cologne, Germany, Dorsey explained why Musk does Twitter right.

Jack Dorsey explained why Elon Musk has one of the best Twitter accounts

Speaking at the Dmexco digital marketing trade show in Cologne, Germany, Dorsey explained why Musk does Twitter right.

China’s iPinYou Enters US Market in Partnership with Twitter-Owned …

iPinYou, one of China’s largest programmatic ad buying platform, is tackling the US market with a local base and a partnership with MoPub.

Twitter hopes to score big with the NFL

Still, the novelty of watching football on Twitter will attract diehard football fans, cord cutters and curious onlookers worldwide, said Jay Baer, a social media marketing strategist. “It’s going to be a seminal moment for Twitter and the NFL as there …

Twitter now lets brands say when they’re available to respond to tweets

Twitter is playing catch-up with Facebook once again when it comes to becoming brands’ favored social platform for customer service.

The top 50 marketing influencers on Snapchat (that aren’t DJ Khaled)

@kimgarst – Kim Garst has owned an online business for over 20 years and has become a leading authority on digital marketing, social media, and social selling. She runs Boom Social and has authored numerous books on the subjects of online and digital …

Marketing in the Fastlane: Sanneke Boesveld (Twitter)

Tijdens Het Grote Marketing Congres spreek ik samen met Ziggo’s communicatiedirecteur Dave Frauenfelder. De manier waarop hij in korte tijd van Ziggo een contentpublisher met ambities heeft gemaakt, is een goed voorbeeld van marketing dat mogelijk …

Social Media News Roundup: Facebook and Twitter Join Forces To Improve News

Lisa Coghlan outlines the latest social media marketing news, including a partnership between social media and news organisations to improve news gathering and distribution, the latest conversion tracking in LinkedIn, and updates to Twitter and …

Twitter now lets brands say when they’re available to respond to tweets

Twitter is playing catch-up with Facebook once again when it comes to becoming brands’ favored social platform for customer service.

3 Inherent Influencer Benefits From Twitter’s New Updates

… limitations anymore either. Users will have the ability to retweet or block quote their own tweets. Although links to blog posts and articles will continue to be subjected to the 140-character maximum, there are still several benefits that Twitter …

Twitter Debuts Customizable Modular SDK for MoPub Mobile Ad Exchange

Elena Elfimova, who works on exchange product marketing for Twitter, announced in a blog post Thursday that Twitter introduced a modular SDK for iOS and Android applications, allowing publishers to focus on only their desired ad formats and minimizing …

Twitter handles to replace driver names on windshields during Chase

DAYTONA BEACH, Fla. (Sept. 15, 2016) — NASCAR drivers competing in the 2016 Chase for the NASCAR Sprint Cup™ will display their personal Twitter handles on their respective car windshields during the first three-race round of #TheChase, NASCAR …

TheChase

Blog: The Great British Meltdown: How Twitter reacted to the Channel 4 takeover

Well. I was expecting to be writing about informal yorkshire puddings this week. But I’m inevitably going to have to talk about the Twittersphere going into Bake Off meltdown as the nation’s most quintessentially British programme fell into the …

3 Inherent Influencer Benefits From Twitter’s New Updates – Adweek

Tweets may be sweet for influencers already, but these microblog posts are about to become even more viable for sharing messages and content thanks to new …

Twitter lands on several TV streaming services, expanding audience reach

Twitter released apps for Amazon Fire TV, Apple TV and Xbox One, with the apps designed to broadcast Twitter’s live streaming video, Periscope streams, Vine posts and regular tweets, according to Marketing Land. The new apps come out just in time for …

Jack Dorsey seeks simpler Twitter, AOL predicts new Verizon stack’s timeline and delegates reveal hated buzzwords …

Data lets marketers know the unknown: Mark Zagorski, Nielsen Marketing Cloud. Data is now the fuel that drives effective marketing and helps marketers “know the unknown”, according to Mark Zagorski, executive vice president of the Nielsen.

Twitter’s NFL Live Streaming Debut… Commence Cable Cutting, Sports Fans

If Facebook has solidified itself as the new school version of the old school wallet, the place where you keep the pictures of the kids and the ticket stub from your favorite concert, Twitter has become the real-time newspaper. It is the place for …

Twitter hopes to score big with the NFL – CNET

The social network is counting on livestreamed events, including Thursday Night Football, to broaden its appeal.

Why Texting Is Critical For Your Small Business Marketing

That’s why you should stop worrying about facebook and twitter followers, and instead spend that time building your text marketing list! Next time, I’ll address some of the biggest objections small business owners spit out about text message marketing.

NFL’s Thursday Night Football Twitter deal marks social media sports rush

Wasserman, a sports marketing and talent management agency that has brokered advertising deals for all the major sports leagues in the U.S.

Here Are 12 Bite-Sized Digital Marketing Stats That Intrigued This Week

During the NFL’s opening weekend, the defending Super Bowl champion Denver Broncos had the most successful, emoji-enhanced hashtag on Twitter of all the league’s 32 teams. Roughly 240,256 tweets mentioned the #Broncos, according to SocialFlow.

Broncos

Twitter’s new customer service tools enable brands to offer support

Twitter is providing brands with new customer service capabilities on its platform to help make the process of reaching out to a business on Twitter more formalized and intuitive, according to TechCrunch. Businesses can now access a new Customer …

12 Bite-Size Digital Marketing Stats That Intrigued This Week

During the NFL’s opening weekend, the defending Super Bowl champion Denver Broncos had the most successful, emoji-enhanced hashtag on Twitter of all the league’s 32 teams. Roughly 240,256 tweets mentioned the #Broncos, according to SocialFlow.

Broncos

Marketing Nuggets: Adblock Plus’ big move, Marketo’s ABM release and more

2. Increase in ad spend leading to adoption of ‘micro moment’ campaigns. Moment marketing company TVTY1 asked 200 digital marketers for their views on ad spend this year, and found nearly all (93%) of respondents said it’s become more expensive to gain …

Jack Dorsey explained why Elon Musk has one of the best Twitter …

Jack Dorsey also spoke at the Dmexco trade show about what makes Twitter different and what the company needs to do to get better.

DataScience Cloud, Mesosphere’s DC/OS 1.8, and Twitter’s new MoPub modular SDK—SD Times news digest: Sept …

Data science solution provider DataScience Inc. has announced the release of DataScience Cloud, a new solution designed to extend data science teams.

http://rock.ly/eyzox

Why Texting Is Critical For Your Small Business Marketing

That’s why you should stop worrying about facebook and twitter followers, and instead spend that time building your text marketing list! Next time, I’ll address some of the biggest objections small business owners spit out about text message marketing.

Twitter’s NFL live stream and Facebook’s Sports Stadium should get married

For starters, Twitter’s livestream wasn’t so much live as one-minute-behind live, so the curators could ensure the included tweets don’t spoil plays that haven’t hit the livestream.

Twitter set to expand text space beyond 140 characters starting Monday

Expanding the limit is a sign that Twitter and Jack Dorsey are willing to make serious changes in hopes of luring new users.

4 Ways to Find Marketing Qualified Leads on Twitter

This week, we’re happy to welcome a guest post from Socedo’s Teena Thach, social media and marketing specialist. You already know that social media platforms like Twitter have the potential to build your client base – and your bottom line. But how do …

Twitter’s new customer service tools enable brands to offer support

Twitter is providing brands with new customer service capabilities on its platform to help make the process of reaching out to a business on Twitter more formalized and intuitive, according to TechCrunch. Businesses can now access a new Customer …

2.3 million people tuned into Twitter’s NFL livestream, less than watched Yahoo’s

Twitter scored 2.3 million total viewers for its first-ever livestream of an NFL game on Thursday night, according to figures provided by the NFL on Friday that counted a view once the broadcast had played 100% in-view for at least three seconds.

Gold Medalist Teams Up With P&G for Twitter Party — Sponsor Spotlight

“I look forward to partnering with world-class marketing professionals and agency partners to harness data and technology into game-changing approaches for one of the world’s most respected and well-known companies” D’Angelo states.

Twitter will never completely limit free speech

Twitter can’t completely eliminate abuse and trolls without limiting free speech, says former Twitter executive Kirstine Stewart, but the company is revisiting its polices to prevent harassment.

Shareholder sues Twitter over growth projections

Shareholder Doris Shenwick claims Twitter executives misled investors on its growth prospects in November 2014, promising an increase in monthly active users to 550 million in the “intermediate” term and more than a billion in the “longer term”.

Twitter will never completely limit free speech, says Kirstine Stewart

Twitter can’t completely eliminate abuse and trolls without limiting free speech, says former Twitter executive Kirstine Stewart, but the company is revisiting …

Facebook, Twitter, Google, LinkedIn: Four who dominate social media

Twitter serves as a platform for public self-expression and conversation in real time. It can also be used as a marketing tool for businesses. As of March, Twitter had one billion registered users and 310 million monthly active users. You may have read …

Martin Sorrell talks Twitter past, present and future with Jack Dorsey

That big business building has been ongoing since 2006 – a time, Dorsey pointed out, before the iPhone – but he also noted that the process has lead Twitter to innovate in the marketing space with “new ad formats for digital and, specifically, mobile …

JM Internet Announces SEO & Social Media Marketing Scholarship Winner

“The revolution of the Internet continues with a dramatic impact on marketing from sites such as Facebook and Yelp, Twitter and LinkedIn, Google and Bing,” explained Jason McDonald, director of the JM Internet Group. “We were incredibly pleased at the …

http://rock.ly/253ys

AdStage gets $2 million from Verizon Ventures for its marketing tech platform

AdStage integrates directly with Google AdWords, Bing, Facebook, Instagram, Twitter, and LinkedIn to provide you with well-rounded insight into what’s happening across social and traditional online media.

Burkle’s Sports Agency Taps Adidas’s Grancio as Marketing Chief

Independent Sports & Entertainment, the athlete management and sports-related investment company controlled by billionaire Ron Burkle, named Adidas executive Chris Grancio as its chief marketing officer. Grancio, 41, had been the general manager of …

September 19th, 2016 by